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Marketing Materials Articles

Expert insights and practical advice on marketing materials

How To'sMarketing Tips

Variable Data Printing: How To Personalise Your Print Marketing With Variable Printing

In today’s highly competitive business landscape, personalised marketing is more important than ever. With consumers constantly being bombarded with generic advertisements, it’s becoming increasingly difficult to capture their attention and stand out from the crowd. That’s where variable data printing (VDP) comes in – a revolutionary technique that allows businesses to create highly personalised marketing

Jeanne Le Roux
Marketing Tips

Large Format Printing for Big Thinkers: How to Make Large Format Work For You

You know the saying it’s not over ’till the fat lady sings. Large format is advertising’s, metaphorical fat lady. After trying more of your in-person advertising such as flyers, business cards, and folded leaflets, the logical next step is to go large. For most people, when you speak of outdoor large-format signage, picture a big billboard along

Jeanne Le Roux
FAQsMarketing Tips

How to Save Money on Banners and Flags. (Which Banner Should I Buy?)

You may have seen our trusty pull-up banner in some of our videos, like the one below where Trudi, our graphic designer, explains our design process. Even if you haven’t seen it yet, you should note that we’ve added a huge amount of new banners and flags to our website. Yep – your options to

Jeanne Le Roux

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Marketing Materials | Printulu