Integrating Print and Online Marketing – Easy Tools, Tips and Tactics
Research defines marketing as communicating a message to a chosen audience. However, this is done by using a piece of content on a particular channel. You are probably using more than one channel. Your strategy is likely a mix of online and offline, since your...
Content Marketing Strategy: Create WOW Content!
When Microsoft founder Bill Gates wrote in 1996 that ‘content is king,’ he spoke an undeniable marketing truth. Consumers live in a fast-paced world, filled with 30-second snippets, flashing lights, and competing products. That’s why having interesting, useful, and...Banner: Is It Worth The Cost? (Good Or Catastrophic For Your Business?)
Banners can be an effective marketing tool for businesses, but whether they are worth the cost and whether they will have a positive or negative impact on your business depends on a variety of factors. Here are some things to consider when ordering a banner: Target...
Top 8 Best Types of Advertising That Will Save You Money! (Guaranteed)
We’ve all had to start somewhere, and the road isn’t always easy. If you have a small business and are still in the process of scaling up, you have to make the most out of the advertising rands you have. After all, not everyone is Apple and has enough money in the...5 Reasons Print Should Be Part Of Your Content Marketing Strategy (Is This What You’ve Been Missing?)
I was talking to a successful business marketer this week about what they are doing for their next content marketing move. What she had to say both surprised and excited me. This is what the current landscape looks like: Businesses are scrambling. The online space is...Wiro Desk Calendars
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