I recently had to get our beautiful new Chromadek Boards installed near our offices in Rosebank. And nearly got hit by a car. Okay, so maybe I’m being a little dramatic. But let’s be clear – my profession is to design the signs, not install them....
Harnessing the Impact of Print Collateral in Marketing Print collateral has long been a powerful tool in marketing campaigns. Despite the rise of digital media, print materials continue to have a significant impact on customer engagement and brand awareness. In this...
Business cards have seemingly become an antiquated advertising method in the 21st century. Cards and pamphlets have taken a back seat to websites and social media. However, a physical business card can still attract clients in ways that mentioning your Facebook page...
What is Augmented Reality Printing? Augmented reality is a useful way to keep your readers connected to your printed marketing collateral. It enhances your marketing by improving print and mobile device integration by adding a layer to print media that was previously...